Honda wins Car Brand of the Year at the Which? Awards 2024

Honda has been crowned ‘Car Brand of the Year’ at the Which? Awards 2024. Praised for being the best of the best.

The Which? Awards were launched 17 years ago to celebrate and reward the very best businesses in the UK. Each year they select and publicly recognise those companies and individuals that consistently get it right for their customers.

Anabel Hoult, Which? Chief Executive, said: “Honda is consistently popular amongst Which? members and performs well in our lab testing. Every new model we’ve tested to date has been awarded a Best Buy rating, due to an overall combination of efficiency, quality and practicality. Coupled with good reliability, it’s no wonder Honda has earned top marks for customer satisfaction in the latest Which? Car Survey.

“Congratulations to Honda on its win. The Which? Awards judging standards are incredibly high, so to be named as a winner is a huge achievement - something only achieved by the best of the best.”

Rebecca Adamson, Head of Automobile at Honda (UK) said “To receive one of the most prestigious accolades in the automotive industry is incredible and a true credit to all of our loyal customers, retailers, and associates across Honda UK. Having tremendous products certainly helps too!

Honda’s a very special brand filled with passion and strong heritage. Thank you so much to Which? too, this very important stamp of approval means a huge amount.”

In addition, the Honda’s Jazz and Civic e:HEV models received the very esteemed Which? Best Buy accreditation for 2024. With the Civic taking the honour in the medium sized vehicle category, and the Jazz in small cars.

The Honda Jazz, renowned for its versatility and practicality, has long been a favourite among drivers seeking a balance between form and function. With its e:HEV variant, the Jazz raises the bar even higher, delivering a driving experience that is both engaging and eco-conscious, “why choose anything else” said the Which? experts.

Meanwhile, “the Honda Civic e:HEV is the new medium car to beat”, now in its 11th generation, with its sleek design and dynamic performance. Combining the latest hybrid technology with the timeless allure of the Civic, this model represents the pinnacle of automotive innovation and design.

About Honda

Honda (UK) is a wholly-owned subsidiary of Honda (Japan). One of the top 20 brands in the world, Honda manufacturers a broad product range encompassing cars, motorcycles, power products (including marine, energy, lawn and garden and ATV) and aviation and was the first Japanese automobile manufacturer to release a dedicated luxury brand, Acura, in 1986.

Honda has been the world's largest motorcycle manufacturer since 1959, as well as the world's largest manufacturer of internal combustion engines measured by volume, producing more than 14 million internal combustion engines each year.

Since 1986, Honda has been involved with artificial intelligence/robotics research and released their ASIMO robot in 2000. Honda has also ventured into aerospace with the establishment of GE Honda Aero Engines in 2004 and the Honda HA-420 HondaJet, which began production in 2012.

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