IT'S COMING BACK! NISMO Returns to Europe with the All-Electric Nissan ARIYA

NISMO is making a triumphant return to Europe with the launch of the ARIYA NISMO, Nissan's first fully electric NISMO model in the region. This return marks the 40th anniversary of the NISMO brand.

Engineered for thrill and precision, the ARIYA NISMO features an aerodynamic design, elite handling, and a more dynamic suspension. It will be available in all European markets where the ARIYA crossover is already sold.

Celebrating NISMO's 40th anniversary and a 30-year legacy in Europe, the brand is back with a spark. European customers will soon be able to purchase the sleek, stylish, and sporty ARIYA NISMO, Nissan's first fully electric NISMO model in this market.

Dynamic, agile, and with a bold personality, the ARIYA NISMO epitomises ultimate Nissan performance. Building on Nissan's strong NISMO heritage and Japanese-inspired design, the ARIYA NISMO brings new excitement to the performance of the 87KWh Ariya e-4ORCE.

The ARIYA NISMO showcases sharp and sporty exterior details, delivering a smooth electric driving experience with a racetrack-inspired twist. Its Japanese-inspired crossover design provides fluid, aerodynamic performance, reducing drag and generating greater downforce at higher speeds.

"NISMO is back in Europe! We're reintroducing this exciting brand with a new and refreshed model. As we advance the electrification of our lineup, it's crucial to offer elite and thrilling models to our customers and NISMO enthusiasts," said Mayra González, Divisional Vice President Marketing & Sales, Nissan Europe.

"The ARIYA NISMO perfectly balances the immediate response and acceleration of an all-electric car with the mechanical fine-tuning of a sports car, making it outstanding for daily driving. With its striking design and stance, get ready to stand out from the crowd!"

The ARIYA NISMO EV crossover features several enhancements, including NISMO tuning for powerful yet smooth acceleration. The tuned VDC, high-grip tires, and finely-tuned e-4ORCE system improve power and torque distribution, providing a continuous G-feel and linear acceleration even at high speeds.

Designed for motorsports-level handling and cornering, the NISMO-tuned e-4ORCE maximises front and rear suspension performance, ensuring expert traction in all weather conditions without compromising sports car precision. Additionally, finely tuned brake pads offer reliable stopping power in any weather.

The interior of the ARIYA NISMO exudes premium quality and exclusivity, featuring a sleek, black-based design with spicy red accents. The special NISMO seats, inspired by Formula E cars, offer superb grip and comfort.

Looking for the perfect electric car to stand out from the crowd? Stay tuned for more updates later this year.

Can't wait? Visitors to the London E-Prix will have a unique opportunity to see the ARIYA NISMO for the first time in Europe. Formula E represents the pinnacle of innovation in electric technology, and the Nissan ARIYA NISMO brings that same trackside excitement and spine-tingling sensation to everyday roads, delivering an unparalleled driving experience.